Search Results for: augmented reality

If you’re having a hard time visualizing a relatively roomy, four-door, all-wheel-drive Mini automobile in the real world, BMW-owned automaker Mini USA understands your confusion

A&E is promoting its new series, “Breakout Kings,” with a sweepstakes where players hunt down augmented-reality fugitives on their iPhones. The “Catch a Con” sweepstakes, run by augmented reality platform GoldRun, pulls players into the plotline of the show to hunt down escaped prisoners hiding out in New York’s Union Square, Chicago’s Magnificent Mile, Philadelphia’s Rittenhouse Row and in Los Angeles and San Francisco.

Bridging the online/offline gap, Esquire magazine has collaborated with book retailer Barnes & Noble and augmented reality platform GoldRun to launch two campaigns that bring its pages to life

Chevy is giving its old-style events some modern whizbang with a dose of augmented reality

View the current IMA Awards site here. Best In Show: Wisk-It AGENCY: TracyLocke CLIENT: Sun Products Corp. Wisk laundry detergent, which has been helping people clean piles of dirty laundry for years, debuted a Facebook application to help people scrub …

If you’ve got a few minutes, we’ve got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the

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Toyota’s Scion line is looking to build buzz among the young-driver set for its new tC Coupe with a cross-platform campaign that includes a highly engaging augmented reality online driving gam

When it comes to driving the most value from rapidly expanding shopper-centric analytics, manufacturers and retailers would do best by sharing the front seat

With over 230 million mobile phone users in the United States, the third screen is well established in our lives. The recent Digital Divas research conducted