Q&As
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Time Management
For a venture that’s built around time, Calendars.com doesn’t have much of it. It’s an extremely seasonal business, says Hilarie Pozesky, president and
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Sniff Sniff
Put a bowl of Hershey kisses on a counter, add the smell of chocolate and you’re on your way to one of your most successful product launches. That’s what
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Bunny Hunt
Lindt USA has hit the road in bunny-shaped cars to hand out samples of its iconic foil-wrapped Gold Bunny chocolate candy, just in time for Easter. The
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A Dumb Call
April may have been the cruelest month to T.S. Eliot, but for DMers especially those that send catalogs it’s May this year. That’s when catalogers will
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Loyalty Library: Translating Strategy into Program Design
Last month I discussed a basic approach to loyalty strategy. This month we’ll take that strategy and put it into practice. That means developing a program design that successfully implements your loyalty strategy.
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Star Struck
Ronald Fleury, a special agent for the FBI, has just received the assignment of a lifetime. After a deadly attack on Americans working in Saudi Arabia,
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Going to the Dogs
Remember Pup-peroni dog snacks? Geoff Tanner hopes so. Tanner, the senior brand manager at parent Del Monte Pet Foods, has a plan to revive the 25-year-old
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Agencies
TJX Admits Breach of 45.7 Million Credit, Debit Card Records
TJX Cos. Inc. said computer hackers stole credit card from at least 45.7 million credit and debit cards over an 18-month period beginning in Dec. 2002.
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Agencies
KarstadtQuelle MO Unit Posts $42.5 Million Loss in 2006
The mail order unit of KarstadtQuelle AG, the German retailing giant, posted a loss of 31.9 million euros ($42.5 million) last year after net income of 4 million euros ($5.3 million) in 2005, which excluded discontinued operations as well as the Neckermann brand, according to wire service reports.