Q&As
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Agencies
Marketplace Direct Names Kim Sellers Production Manager
Marketplace Direct has named Kim Michael Sellers production manager. Sellers is a 24-year veteran of the direct mail industry.
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Agencies
Captain Morgan Pose-Off Pits Yanks Against Red Sox
Former New York Yankees and Boston Red Sox stars will face off in New York for a Captain Morgan “Pose Off.”
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Agencies
New York Woman Wins $25,000 Jeopardy Google Challenge
Who is Shirley Seaman? She is the grand prizewinner in the Jeopardy Google Daily Challenge.
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Agencies
Meet the Broker: Steve LeBlanc
Today we meet Steve LeBlanc, president of Diamond List Marketing Co., a one-man shop located in Annandale, VA.
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Agencies
Secret Dancer Search Lets Winner Star in Music Video
Procter & Gamble’s Secret brand is on the hunt for young women with the best dance moves
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Agencies
Adidas Makes Music for MLS Fans
Adidas has launched a new music promotion to tie Major League Soccer teams to local artists who will create anthems for the respective squads.
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Agencies
In-Game Advertising to Hit $850 Million by 2011: Study
The growing use of the Internet to play video games is giving companies new reason to insert their marketing messages there
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Agencies
Meet the Broker: Jerry Mamola
Today we meet Jerry Mamola, managing partner at Amity Direct Inc., a direct marketing agency based in Jackson Township, NJ.
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Agencies
Making the Mobile Optimization Call
Apple is projecting that it can sell 10 million iPhones by the end of 2008. And if the company can do for smart phones what it did for MP3 players, this may turn out to be the year Web operators get really interested in optimizing their sites for discovery and display by mobile devices. According to Cindy Krum, senior search optimization analyst for Denver-based Blue Moon Works, the time is now to start thinking about how your site shows up in mobile.
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Agencies
Catalog Sales Depress Charming Shoppes’ Quarter
Charming Shoppes Inc., a multi-brand retailer that specializes in women’s apparel, generated second-quarter net income of $18.3 million, down from second-quarter 2006 net income of $32.6 million.