Q&As
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Agencies
Subway Celebrates Spokesman’s 10-Year Weight Loss
Losing 245 pounds—and keeping it off—is worth celebrating.
That’s what Subway is doing to support the sustained weight loss of its long-time spokesperson Jared Fogle. -
Agencies
Teleflora, NBC Search for Exemplary American Moms
To remind consumers that Mother’s Day and buying flowers are traditionally intertwined, Teleflora is collaborating with NBC in a contest to crown “America’s Favorite Mom.”
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Agencies
Tennessee Bill to Permit Wine DM on Hold Till March
A bill that would allow Tennessee residents to buy wine online or through the mail and raise nearly $10 million in tax revenue by next year has been put on hold until March 5.
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Agencies
‘Debt Reduction’ Marketers Settle With FTC
Two debt reduction companies and their principals have agreed to settle Federal Trade Commission charges alleging they falsely claimed they could reduce consumers’ credit card interest rates or the amount of their credit card debt.
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Agencies
Deloitte Consumer Spending Index Plummets
The Deloitte Research index of consumer spending dipped to a new low this month, indicating the possibility of a dramatic drop in consumer spending, the company reported Thursday.
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Agencies
Meet the Broker: Chatty Teirstein
This week, Meet the Broker features Chatty Teirstein, who believes postal rate increases lead to growth in e-mail marketing and thus more e-mail list rental business for brokers.
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Agencies
The Unsinkable Andi Emerson
Andi Emerson, a mail order legend and founder of the John Caples awards, died Wednesday morning in New York at age 82. She had been suffering from emphysema for several years. There were no arrangements at deadline. She is survived by four children: Ann, George, Christopher and Electra.
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Agencies
Identity Theft Tops FTC Consumer Complaints in 2007
Identity theft topped the Federal Trade Commission
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Agencies
Costs Contribute to RedEnvelope Losses
RedEnvelope Inc. posted a net loss of $4.3 million for the third quarter, compared to net income of $5.3 million in the prior year.
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Agencies
Give Me Two Minutes of Your Reading Time: A Tribute to Gene Schwartz
An acquaintance who knew him only as a big-time art collector once asked Gene Schwartz, “Do you work for a living?” A good question, given that Gene seemed to be rich with no visible means of support. But he rarely discussed his work because these society types wouldn’t have understood.