Q&As
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Agencies
JetBlue Offers Refunds to Jobless Customers
JetBlue Corp. is offering down-on-their-luck customers a helping hand: a refund on booked flights.
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Agencies
Hyundai Enhances Consumer Protection Initiative
Hyundai Motor America is expanding the parameters of its innovative consumer protection plan with a variation on the theme that enables a 90-day payment relief benefit if a Hyundai purchaser loses a job involuntarily.
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Agencies
DMA Says Direct Marketing Job Growth Outpaces Job Losses
Certainly direct marketing is being hurt by the recession, but not all the economic indicators are bad. Yes, some companies are still hiring and spending on Internet and mobile media services is still strong.
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Agencies
Kraft Singles Launches Yearlong “Smiles” Campaign
Kraft Singles is kicking off its new, yearlong “Smiles Under a Single” campaign and is supporting the effort with free grilled cheese sandwiches.
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Agencies
Adidas.TV Launches Online Entertainment Network
Adidas.TV this week is set to launch an Internet-based entertainment network.
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Agencies
JCPenney Sponsors Rascal Flatts Tour
JCPenney is using a little bit of star power to promote its American Living lifestyle brand through a sponsorship of an upcoming Rascal Flatts tour.
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Agencies
North Face, Polartec Hunt for Eco Champions
Outdoor apparel maker The North Face and textile manufacturer Polartec are teaming up for a contest that will reward one person’s passion for environmental causes with a $1,000 shopping spree and a $15,000 donation to the green cause of their choice
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Agencies
JC Penney Income Falls More Than 50%
JC Penney Co. Inc. posted net income of $211 million for the fourth quarter, a decrease from $430 million in the prior year.