Q&As
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Agencies
Office Depot Instant-Win Game Promotes Smart Gifts Campaign
Office Depot is hoping to boost sales with its “Top 30 Smart Gifts” campaign
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Agencies
Macy’s Narrows Losses In Quarter
Macy’s Inc. posted a net loss of $35 million for the third quarter, compared to a net loss of $44 million in the prior year.
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Agencies
Meet the Broker: Harold Pratt
Today we meet Harold Pratt, president of Pratt Direct Marketing, Rosemont, IL, a company he has run since 1998.
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Agencies
Casual Male Picks Data Warehouse Firm
Casual Male has selected Netezza Corp. to provide a data warehouse appliance.
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Agencies
Loyalty Income Up As ADS Cuts Operating Expenses
Loyalty services, alone among Alliance Data Systems
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Agencies
Groupe Aeroplan Acquires Carlson Marketing
Groupe Aeroplan Inc., a loyalty marketing firm that serves a multi-national market, has acquired Carlson Marketing, a US-based loyalty marketing services provider, from Carlson Companies Inc.
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Agencies
Reader’s Digest Consolidates Marketing Operations
The Reader’s Digest Association, Inc. has launched a new global marketing organization. The new unit brings the company’s digital teams and consumer marketing capabilities under a single banner.
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Agencies
Royal Mail Strike Called Off
The U.K. Communication Workers Union, which represents about 120,000 British postal workers, has called off strikes for Fri. Nov. 6th and Mon. Nov 9th as it reached an interim agreement with Royal Mail, according to the union.
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Agencies
Otto Group Acquires Quelle Assets
The Otto Group, the Hamburg, Germany-based mail order giant, has acquired Quelle Russia and the rights to use the Quelle name in Germany and other Eastern European counties.