Q&As

Three top Columbia House executives were scheduled to leave the company at the end of December, according to a spokesperson. They include Sharon Kuroki,

Nearly two-thirds of Americans believe Internet sales should be taxed the same as conventional sales, according to a poll conducted by the e-Fair ness

One of the earliest database applications was the modeling of ZIP code data for use in customer acquisition promotions, direct mail or telemarketing.

real Goods Trading Corp., a DMer of environmentally sound products, is shifting its focus to the Web.”We don’t see the catalog industry – or at least

E-Dialog, a provider of e-mail services, has formed a partnership with the Interpublic Group of Companies. The Lexington, MA-based firm will receive a

Veteran direct marketing attorney John Awerdick died Nov. 21 at Memorial Sloan-Kettering Cancer Center in New York of complications from cancer surgery.

Though we’re avid DM history buffs, we were surprised hear that the Veg-o-Matic is part of the Chicago Historical Society collection, along with about

Everybody hates telemarketing calls, especially the kind that rip people off. Everybody also hates junk mail. But like bacteria fighting bacteria, the

Auto parts cataloger J.C. Whitney & Co. has filed a lawsuit against Carparts.com, accusing it of driving visitors to its Web site by misappropriating

Clark Retail Enterprises, Glen Ellyn, IL, opens its newest convenience store format, Oh! Zone, this month in Normal, IL, with plans to add six stores