Q&As

Online pet product retailer Petopia.com has failed to secure financing, and last month laid off 120 employees, or 60% of its work force. Reductions were

According to the DMA’s report, 91% of catalogers say they’re active on the Internet The internet has become an established channel among catalogers. Ninety-one

Homestore.com, a Thousand Oaks, CA-based home and real estate Web site, will purchase Move.com, a relocation and real estate portal, from Cendant Corp.

One thing is clear: When we discuss privacy, we’re talking only about the collection and use of data Confused about privacy, even after reading our big

Due to an inadvertent omission, the privacy roundtable featured in our Nov. 1 issue may have incorrectly led readers to believe that Experian offers lists

Direct marketing company Marketing Services Group Inc., New York, will acquire 80% of Perks.com. Terms of the transaction were not disclosed. Los Angeles-based

Direct marketer FeelGood for Life Inc., Lakewood, CO, filed for Chapter 11 bankruptcy protection last month with the U.S. Bankruptcy Court, District of

Rapper Chuck D of Public Enemy fame delivered a talk about the new wave of music marketing that sounded eerily like lots of recent speeches on direct

While the last millennium may have ended not with a bang but a simper, this one’s off to a racing start, if the wonderful world of direct is any indication.

Older folks are buying more items from catalogs but middle-aged people are ringing up the bills, according to Abacus Direct’s just-released Consumer Catalog