Q&As

The U.S. Postal Service has wasted millions of dollars in sports sponsorships despite a corporate loss of $675 million last year, the Citizens Against

I am so frustrated at work, Peter moaned to his wife. The only time I hear from my boss is when there’s a major problem. Would it kill him to give me

The spirit of this year’s Direct List Roundtable was decidedly one of camaraderie. While the conversation was lively, the participants all list brokers

SC Johnson wraps up a month-long tour of 24 Wal-Mart stores telling shoppers how to avoid West Nile Virus. Costumed characters, dressed as mosquitoes,

Delta Air Lines is offering its online customers a chance to win a trip to Aruba this summer by purchasing tickets at its Web site. Customers can register

Best Western Hotels is teaming up with MasterCard’s latest promotion linked to its Priceless campaign. Through the Weekends Matter sweepstakes, cardholders

VH1 this week wraps up the VH1’s Greatest Pop Culture Icons program and promotion. Branded POPsicle (get it?) trucks toured New York City, Los Angeles

Cable network STARZ! is tying into the Aug. 1 theatrical release of American Wedding, the third installment in the American Pie series, with the STARZ!

Cartoon Network’s classic cartoon sister network, Boomerang, is teaming up with Sunkist Growers, Del Monte Fresh Produce and the National Watermelon Promotion