Q&As

Time for Me Offers Products for Well-Being “Dedicated to the Art of Well-Being,” Time for Me is a new AmeriMark title targeting women with a variety of products to improve their daily lives. The front cover of the 10-1/2″ x 7-1/4″ catalog features a …

E*Trade Financial Corp. has named Atmosphere BBDO its online creative agency-of-record.

Hit show American Idol is extending its brand to a younger audience with a new Barbie doll line that uses role play as a key component to the fun. American Idol extends brand with new Barbie line The new Barbie, targeting kids six to nine, comes …

Subaru of America has launched an online sweepstakes, offering a chance to be the first consumer to own an SUV. Consumers go to B9Tribeca.com/BeFirst to enter the Be First sweepstakes and are asked for their contact info, date of birth and information …

To drive traffic to its Web site, Thrifty Car Rental is giving away free car rentals. Thrifty is giving away a car rental a day through May 31 Consumers enter by filling out a short survey at Thrifty.com, and can opt in to receive e-mail offers from …

The Missouri Attorney General has frozen $10 million in two bank accounts of companies allegedly using a nationwide rebate scheme to deceive consumers. The state filed suit in Jackson County Circuit Court on Feb. 16 against a Kansas City-area business, …

Simon Property Group, Inc. has agreed to comply with New York’s gift card law and to pay $125,000 in penalties to settle a lawsuit brought by the state last month over Simon’s fees on its gift card. The state had charged that fees attached to the Simon …

Starwood Hotels & Resorts Worldwide, Inc. is helping brides- and grooms-to-be breathe a little easier, offering couples a new online site to book hotels rooms for out-of-town guests and a free customized wedding Web site. Starwood Hotels simplifies …

A late night movie, a glass of ice-cold Coke and a slice of specialty pizza. Sound good? Papa John’s International, Inc. hopes so. The pizza maker is out with about five months of promotions to get consumers into its restaurants to try out the new …

CMT is searching for the be-all expert on The Dukes of Hazzard series offering a $100,000, one-year job Getting paid to watch TV may seem like a dream, but Country Music Television (CMT) is turning that fantasy into a reality as part of a nationwide …