Newsletters

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 13, 2018 Future CMOs What does it take to be a CMO? The better question might be, what doesn’t it take to be a CMO. These 10 stars of tomorrow took the time to chat with us and share some of their career highlights. More…   […]

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership March 9, 2018 3 Reasons Why FCB Chicago Won the Most Prestigious 2017 PRO Award With the call for 2018 PRO Awards underway—the deadline is March 15—I took a look back at this exceptional campaign to ferret out what made it so spectacular. […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 8, 2018 Chief Marketer's 2018 Future CMOs What does it take to be a CMO in today's marketing world?  In this new special report, Chief Marketer profiles 10 C-suite stars of tomorrow. More… SPONSORED BY: The PRO Awards Is Accepting Entries Through March […]

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership March 6, 2018 The Impact of AI on Brands As AI begins to shape our daily lives, brands must consider how they shift their behaviors and interactions to meet customers’ evolving expectations. More… SPONSORED BY: The PRO Awards Is Accepting Entries Through March […]

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership March 2, 2018 Stacy's Pita Bags Celebrate Women's History Month Stacy's Pita is showing its support for Women's History Month through unique packaging. More…   SPONSORED BY: The PRO Awards Is Now Accepting Entries Each year, the PRO Awards shines a global spotlight […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 1, 2018 C-Suite Puts Emphasis on Customer Experiences: IBM Report Experience, personalization and data are taking center stage in marketing, according to IBM's latest Global C-suite report. More… SPONSORED BY: The PRO Awards Is Now Accepting Entries Each year, the PRO Awards shines […]

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership February 26, 2018 The Era of Conversational Marketing is Here Leading brands and experienced brand marketers are increasingly deploying messaging apps and chatbots to meet their conversational marketing needs. More…   SPONSORED BY: The PRO Awards Is Now Accepting Entries Each year, the PRO […]

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership February 23, 2018 United Airlines Pumps Massive Olympics Marketing into Social The United Airlines "Superheroes" campaign is well underway and it is forging a blazing trail of social and video content. More…   SPONSORED BY: The PRO Awards Is Now Accepting Entries Each […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership February 22, 2018 Amplify Uses Marketing Automation to Boost Engagement Marketing automation is helping Amplify Credit Union maximize online engagement with members and improve lead gen efforts. More… SPONSORED BY: The PRO Awards Is Now Accepting Entries Each year, the PRO Awards shines a […]

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership February 20, 2018 The Facebook AI Trends Marketers Need to Watch Businesses of all sizes need to keep an eye on the AI updates Facebook is introducing, for they might become the norm much sooner than we think. More… SPONSORED BY: The PRO […]