How to Create an Effective CTA Button: 7 Best Practices and an Infographic
Creating a call-to-action (CTA) button is simple enough; creating a truly effective CTA button, on the other hand, is quite a difficult task. It involves a number of factors, including colors, fonts and placement, among other things. To help marketers get a better idea of what they need to do in order to craft CTA buttons that yield big-time results, we spoke with a few experts on the topic.
Be specific
While there are certainly visual elements to CTA buttons, the text used in or on them matters a lot, too. “The more specific you are about the action
