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Facebook Updates Page Post Link Ads, Which Deliver a 53% ROI and Perform Well for Lead Gen

Facebook Updates Page Post Link Ads, Which Deliver a 53% ROI and Perform Well for Lead Gen

Posted on June 18, 2013

On Monday, Facebook took another step toward achieving its goal of simplifying its ad products by rolling out revamped Page post link ads. “Over the past several months, aligned with updates to News Feed, we’ve enlarged images and the clickable area for Page post link ads on both desktop and mobile,” according to the company’s announcement. “These enhancements help advertisers better showcase their products and services.”

Facebook announced three changes to Page post link ads:

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