Digital Love

Posted on by Patty Odell

Just in time for Valentine’s Day, Monitor Deloitte has come out with a few interesting facts about “The business of Digital Love” that I thought I’d share. The insights outlined in this infographic could lead to a few marketing ideas but also the reality check that if you’re in the business of online dating, that man or woman you have an interest in may not be as trim as he or she appears.


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by Patty Odell

Campbell’s Chunky Soup, the Official Soup Sponsor of the NFL, has launched its latest brand platform: “Champions of Chunky.”  The campaign is a modern, updated revival of the classic  Mama’s Boy campaign, which first aired in 1997 and last ran in 2014. 


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