Chief Marketer Listline June 18
Chief Marketer and NextMark offer a selection of files new to market. The criteria for selection for Chief Marketer Listline is:
· New list to market in past 7 days
· Exclusive to list manager
· Data card quality score 85 or higher on NextMark
· Data card publicly available online
E-Miles Members – Email Addresses
E-Miles participants are members of a variety of airline and hospitality loyalty programs. They receive miles, points and gift cards in return for engaging in targeted marketing campaigns. They appreciate being rewarded for their time.
Universe: 2,800,000
Price: $150/M (business-to-consumer offers), $180/M (business-to-business offers)
Selections: Age, enhanced response, gender, income range, industry, job function/title, marital status, pet owner, purchase decisionmakers/purchase influencers
Contact: e-Miles, Inc., Scott Caufield, [email protected], (214) 365-3928
Datacard: http://lists.nextmark.com/market?page=order/online/datacard&id=339439
Hartford York
This catalog offers a variety of men's and women's hats, apparel and accessories from top designers.
Universe: 12,561
Price: $105/M
Selections: 12-, 24-month catalog buyers, amount spent, state/SCF/ZIP
Contact: Mary Elizabeth Granger & Associates, Inc., Jane Bassetti, [email protected], (410) 842-1170
Datacard: http://lists.nextmark.com/market?page=order/online/datacard&id=340735
Making the Team
The people on this file have taken Gordon Whitehead's leadership course, which stresses striving for victory while maintaining a high code of ethics.
Universe: 47,879
Price: $105/M
Selections: Monthly hotline, age, gender, income, state/SCF/ZIP
Contact: Peppermill Marketing, Inc., Sevak Dirassoyan, [email protected], (310) 659-8900
Datacard: http://lists.nextmark.com/market?page=order/online/datacard&id=339416
Bark
This magazine focuses on modern dog culture, as followed by the serious dog enthusiast.
Universe: 75,000
Price: $100/M
Contact: List America, Jenn O’Baker, [email protected], (202) 298-9206
Datacard: http://lists.nextmark.com/market?page=order/online/datacard&id=340731
Tristar Products
These individuals have respondet to a DRTV offer from Tristar and have purchased a variety of household gadgets.
Universe: 1,332,700
Price: $105/M
Contact: Specialists Marketing Services, Anna Feely, [email protected], (201) 865-5800 x2113
Datacard: http://lists.nextmark.com/market?page=order/online/datacard&id=339420
Chris DeMartine (http://www.linkedin.com/in/chrisdemartine) is director of business development at NextMark.
