Social
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Social
Why Influencers are Key To Your Content Marketing Strategy
Digital influencers are your content marketing distribution army. Here’s why you need them working for you!
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Social
8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies
This author went straight to a number of agencies he respects to get their take on successful influencer marketing campaigns.
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Social
Facebook News Feed Gets an Update, Gives New Life to Older Stories
Facebook recently updated its News Feed algorithm to give older, unseen stories that get enough engagement a second shot at visibility
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Social
And, Action: Vine or Instagram? Five Points Brands Should Consider
Instagram set off a social-video cage match when it launched Instagram Video, planting it squarely up against Vine. Here’s five questions for brands to ask to help choose between Vine or Instagram.
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Data & Analytics
The Importance of the Hub-and-Spoke Model for B2B Social Media
B2B companies are struggling to tap into the full potential of social media platforms, one answer is to employ the hub-and-spoke model.
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Social
5 Tips for Creating Killer Viral Video
Crafting a viral video is part science, part art. Those who are interested in taking a stab at it should adhere to these five principles.
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Social
Facebook Video Ads to Rival Costs of Super Bowl Ads
Facebook’s much-awaited 15-second video ads appear closer to reality, and word is that they’re going to cost advertisers a pretty penny.
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Social
Create a B2B Social Media Plan
Think you don’t need a B2B social media plan? Think again, says Wendy Marx, president of Marx Communications.
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Data & Analytics
Online Content Strategy: Open Up the Conversation
When many companies think about their online content strategy, they revert to talking about themselves—and that’s no way to carry on a good conversation.
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Social
LinkedIn Sponsored Updates is Answer to Facebook’s Sponsored Stories
Taking a page from Facebook’s playbook, earlier this week LinkedIn introduced Sponsored Updates.
