Topic

Agencies

  • Start Your Engines

    SEARCH ENGINES are still the favorite way for consumers to find products on the Web. More than ever, it’s important to be savvy about how search engines

  • Remembering Pete Hoke

    NOT THAT HE needed any tributes from us, but direct marketers lost one of the best friends they ever had with the death of Pete Hoke in July.Pete cared

  • DOWNSIZING

    Acxiom/DMI Lays Off 30 ACXIOM/DIRECT MEDIA, Greenwich, CT, laid off 30 employees-some 5% of its work force-last month. The terminations came as part of

  • Viking Office Products Sets Sail for Japan

    VIKING OFFICE PRODUCTS K.K., Tokyo, will begin catalog sales of office products to small and medium-sized businesses in Japan early next year. The company

  • Bean Sprouts Redesign

    IN RESPONSE TO “sluggish sales and stiffer competition,” apparel cataloger and retailer L.L. Bean is refining its catalog marketing operations and is

  • Get Framed

    TALK ABOUT a Web site with frames!Artuframe (www.artuframe.com), as in “art you frame,” allows you to do just that: pick out a piece of art, frame it,

  • Quarterdeck President Hessler Resigns

    CURT HESSLER HAS resigned as president, CEO and director of Quarterdeck Corp., a computer helpware direct marketer/retailer in Marina del Rey, CA. The

  • People

    Mokrynski & Associates Inc., Hackensack, NJ, promoted Lori Sloves to account executive in the list brokerage division.DraftWorldwide, Chicago, named Kristi

  • No Postal Rate Hike Until January

    IN LATE JUNE, the U.S. Postal Service Board of Governors approved an overall 2.9% increase in postage rates to take effect Jan. 10, 1999-the smallest

  • I Can’t Even Be Bothered to Write a Headline

    I’M NOT IN the mood. I awoke this morning to the sound of former Partridge Family member Danny Bonaduce (now a DJ on New York’s Big-105) announcing over