Topic

Agencies

  • Wholesale Hooch

    Ever since the passage of the 21st Amendment to the U.S. Constitution repealing Prohibition, selling liquor wholesale has been costly, time-consuming

  • Apple Pies Charm Core Customers

    Pet owners respond to sur-pies mailing.For one pet supply retailer, several thousand apple pies did what coupons couldn’t: they created goodwill among

  • ORANGE GLO INTERNATIONAL: CLEANING UP

    Sixteen years ago, Max Appel went out to the garage behind his Denver home to see if he could create a cleaning product that worked well, smelled good

  • Mattel Sells Learning Co.

    Mattel Inc., Los Angeles, plans to sell its Learning Co. division. The burdensome software unit, acquired last May for $3.6 billion, has been a money

  • USPS Offers Electronic Billing and Payment

    The U.S. Postal Service is offering its customers electronic billing and payment. The new service, called USPS eBillPay, is part of an agreement with

  • Turning Up the Volume With AOL

    myPlay.com Inc., which customizes banner ads and e-mail for recording companies, has signed a co-branding deal with America Online, expanding its reach

  • FTC Looks at Yahoo

    The Federal Trade Commission is making inquiries into Yahoo!’s customer information practices on its Yahoohealth Web site to determine whether the company

  • Coolidge Gets Acquired

    Marketing Services Group Inc. bought The Coolidge Co., a list management and brokerage firm that specializes in publishing and fundraising, for an undisclosed

  • TRUE CRIME: Pyro Postman Gets Six Months

    Former Chicago letter carrier Larry J. Mack, who was caught red-handed burning undelivered mail in his backyard on New Year’s Day (see Directions, DIRECT,

  • DoubleClick’s O’Connor on DMA Board

    Kevin O’Connor, CEO and co-founder of DoubleClick Inc., has been appointed to the Direct Marketing Association’s Board of Directors. O’Connor was appointed