Chief Marketer Staff

• David Danzinger

  David Danziger is director of data and targeting products at Acxiom Corporation.

• Chris DeMartine

  Chris DeMartine is the director of business development for NextMark.

• Carol Lustig

  Carol Lustig is CMO of Media1/Headstrong Media.

• Barry Kirk

  Barry Kirk is the solution vice president – consumer loyalty for Maritz Loyalty Marketing.

• Arthur Middleton Hughes

  Arthur Hughes is the founder of the Database Marketing Institute.

• ROI
• Agencies

  The Best of the Best: Four Game Changing Ideas from IMA Winners

  All of these campaigns offer valuable lessons that marketers can apply to their own promotional efforts in 2012

• Creative

• M-Commerce

• 2011 Pro Award Winners