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Chief Marketer Staff

  • Five Companies To Develop Large-Scale E-Commerce System

    Several Internet, computing and financial services companies have launched the Global Commerce Alliance, a coalition of large companies to develop globally

  • USA Video Interactive Opens California Subsidiary

    USA Video Interactive, Mystic CT, has established a West Coast subsidiary, Merging Rivers Media (http://www.mergingrivers.com) to create an Internet-TV

  • DIRECT Listline

    Skyvision This 65,118-name file identifies last-24-month buyers. Skyvision is a catalog featuring satellite TV systems, programming, parts and accessories.Cost:

  • Germany Clamps Down On Net Access Charges

    Germany’s telecommunications regulator has ruled that former phone monopoly Deutsche Telekom AG must offer competing Internet providers telephone connections

  • Corrections

    Because of a typographical error, Direct Newsline erroneously reported on June 4 that the new reduced-rate, residential package delivery service the U.S.

  • DIRECT Listline

    Golf Fanatics A 659,000-name list who were surveyed under the auspices of a major golfing association.Cost: $95/MSelections: Number of rounds per year,

  • Harte-Hanks Buys LYNQS

    Harte-Hanks Inc., San Antonio, TX, has acquired LYNQS Newmedia, Kansas City, MO, an Internet developer for the financial services, pharmaceutical, and

  • NBC Invests $25 Million More In XOOM.com and NBCi

    NBC will invest an additional $25 million net equity in XOOM.com shares. The national network will also accelerate its $30 million cash investment in

  • SpeciaLists Manages the Next Step

    The SpeciaLists Ltd., Weehawken, NJ, has become list manager of the Next Step file, which contains 668,000 names of 12-month buyers. These individuals

  • Circuit City To Go Online

    Circuit City Stores Inc., Richmond, VA, will launch www.circuitcity.com in July. The national chain’s e-commerce site will offer some 700 brand-name consumer