Chief Marketer Staff

• Agencies

  Sales Boom for Iraqi Most Wanted Cards

  In June, when American military officials captured Saddam Hussein’s top aide, Abid Hamid Mahmoud al-Tikriti, the tabloid headlines blared that the U.S.

• Agencies

  Career Busters- Feedback: Facing the Blind Spots

  I am so frustrated at work, Peter moaned to his wife. The only time I hear from my boss is when there’s a major problem. Would it kill him to give me

• Agencies

  Opt-Out Opportunity

  My, it’s quiet. The telephone has simply stopped ringing, even at 9 a.m. on Saturday, which is the time that telemarketers usually like to call my house.

• Germany to Fight EU Over Online Tobacco Advertising

  The German government said it would take legal action against a decision to extend a European Union ban on tobacco advertising to radio, newspapers and

• Agencies

  The Do-Not-Call Free-for-All

  It was almost anti-climactic. But the Federal Communications Commission, after months of anticipation, announced plans June 26 for a national-do-not-call

• Agencies

  Consumers Naive About Web Data

  Consumers who go online at home are in the dark about how Web site operators use their personal data, and most are not very interested in the subject,

• Agencies

  Direct.com: Streaming Candidates’ Messages

  Ben Chodor is CEO of Exciting New Technologies, a New York streaming media company. He talked to Direct about how politicians are using this area of e-mail.

• Not so easy livin’

  In the depths of the Depression, Ira Gershwin wrote of Summertime, and the livin’ is easy Of course, he was being ironic as he penned the lyrics to brother

• Tin Star

  Marketing folks and sales people in any corporation get along in the same kind of uneasy truce seen among cats and dogs living under one roof. Like felines

• Agencies

  List Rountable: Howdy, Partner

  The spirit of this year’s Direct List Roundtable was decidedly one of camaraderie. While the conversation was lively, the participants all list brokers