Chief Marketer Staff

• DMA Reaffirms Support for DNC List

  The Direct Marketing Association has reaffirmed its support for the federal Do Not Call list and has rejected claims by some consumer groups that businesses are trying to take advantage of loopholes in the law that would let them contact consumers who had signed up for the DNC.

• DMA Sets Up Deceased Do-Not-Contact List

  The Direct Marketing Association has set up its Deceased Do-Not-Contact List (DDNC).

• EBay Reports Income and Revenue Gains

  EBay Inc. reported net income of $291.6 million for the second quarter, up from $190.4 last year.

• Valassis Reports Earnings Drop

  Valassis reported net earnings of $25.5 million for the second quarter, off 4.9% from $26.8 million last year.

• Return Path Names Donner Vice President

  Return Path Inc. has named Martin Donner, vice president and general manager of list and data solutions.

• TNT, Office Depot Tie NASCAR Theme in 43 Million Valpak Mailer

  NASCAR is the theme for a TNT and Office Depot direct marketing promotion using a Valpak mailer to reach 43 million households. The mailings will drop from July 27 to Aug. 26.

• Short Cuts

  Lilliane LeBel, vice president of decision direct research, a division of Millard Group Inc. has been named to The VT/NH Direct Marketing Group board of directors, effective immediately.

• Listline e-Newsletter 07/22/05

  Intermark Media Inc. has appointed Acton Direct as manager of the Debt
  Consolidation Applicants from Freedebtconsolidation.com file. This is a
  list of 587,140 credit counseling agency applicants who completed an
  online form.

• List and Database News

  Mailing list availabilities

• Agencies

  Sara Lee Likes Sandwich Month

  Sara Lee Foods next week begins a recipe contest for sandwich chefs. Radio ads, DJ endorsements support The Sensational Deli Sandwich Contest will award a $5,000 grand prize and feature the winning recipe in a national ad for Sara Lee Premium Quality …