Chief Marketer Staff
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Xtra
9/18 Levi’s fans who want to star in the brand’s newest commercial can plug their own headshot into its TV spot online that shows a man tackling a jeans
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Agencies
Timing is Everything
IN COMEDY AND LIFE IN general timing is everything. Miss a beat, and a joke is ruined. Miss a bus, and you might never meet the love of your life. We
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Box Office Buzz
Whether it was talking cars, sword-wielding pirates or a red-caped flying superhero, consumers’ love affair with the movies reignited this year, ending
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Agencies
Co-op Mail Still Works for Some
DESPITE DECLINES IN recent years, cooperative direct mail can still be a useful medium for DMers that want to reach large groups of people at a lower
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Listline e-Newsletter 09/29/06
This file is comprised of consumers who responded to Spanish language
catalogs and telemarketing offers. It also includes households fluent in
Spanish overlaid from another nationwide database. -
Agencies
Office Depot Acquires Chinese Direct Marketer
Office Depot has acquired AsiaEC, a large office supplies direct marketer in China.
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Agencies
Neiman Marcus Income Drops
Neiman Marcus, Inc. posted a net loss of $42 million for the fourth quarter compared to net income of $34.3 million for the same period last year.