Chief Marketer Staff

• Digital

  Search Marketing All Part of Design at TattooFinder

  TattooFinder.com hopes expansion of search engine marketing, a discount program with design studios and viral marketing will help double the size of its business to $2 million this year.

• Listline e-Newsletter 02/14/07

  Stash Media Inc. has appointed Direct Effect Media Services Inc. to
  manage a list with 5,294 Stash DVD Magazine subscribers’ e-mail
  addresses. This file targets designers, animators and motion graphics
  professionals who work in such industries as advertising and film
  production.

• Digital

  Feb. 6 Heaviest Pre-Valentine’s Online Shopping Day

  Tuesday, Feb. 6 bore the brunt of Valentine’s Day e-commerce this year, hosting the largest amount of pre-Valentine’s Day traffic. Monday the fifth was the runner up among actual shoppers, while the higher broadband rates usually found in offices and a desire to keep planned purchases hidden kept woo-ers off the Web during the weekend.

• Agencies

  Live from Catalog on the Road: Many Factors Influenced Holiday 2006

  Attention catalogers: holiday 2006 was bumpy, and 2007 might not be smooth either.

• Digital

  Dick’s Sporting Goods Completes Golf Galaxy Acquisition

  Dick’s Sporting Goods Inc. has finalized its acqusition of Golf Galaxy Inc. All outstanding shares of Golf Galaxy have been exchanged for $18.82 per share in cash.

• Email

  More Graphics Trouble: Yahoo! Mail Beta Blocks Images

  In a move that will further hamper marketers

• Agencies

  DM Shifts Affect ServiceMaster Operations

  The ServiceMaster Co. generated $169.7 million in net income, and $3.43 billion in revenue, for fiscal 2006. But while its revenue rose from 2005’s $3.24 billion, its net income dropped from $198.9 million, in part doe to changes in its direct response marketing activities. The fiscal year ended on Dec. 31.

• Email

  New E-mail Intelligence Service Debuts

  E-mail marketing intelligence service SubjectSuccess has debuted with the claim that it offers marketers real-time analysis of competitors’ electronic mail programs.

• Click Forensics Taps Lori Weiman for Product Management Position

  Click Forensics has hired Lori Weiman to serve as senior director of product management. Weiman joins Click Forensics from KeywordMax, a pay-per-click bid management service, where she was a business unit leader.

• Epsilon Names New Executives

  Epsilon has appointed two vice presidents of client solutions. Ron Shevlin, Epsilon’s vice president of strategic consulting, will take one of the spots. The other will be filled by Jared Blank, who joins the Dallas-based company from Jupiter Research, where he was an industry analyst. Both will report to Michael Della Penna, Epsilon’s CMO.