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Chief Marketer Staff

  • People in the News

    Arcadia Resources Inc., a medical products direct marketer, has promoted Alan Lotvin, M.D., from CEO of its retail-based health clinic division, CareClinic Inc., to chief medical officer of the company.

  • Short Cuts

    Hiscox USA, a specialty insurance company, has launched privacy protection insurance to U.S. companies from its two New York locations. It will be available to brokers throughout the U.S.

  • Catalina Considers Takeover Bid

    Catalina Marketing Corp. is considering a takeover bid from ValueAct Capital Master Fund after spurning a similar offer in December.

  • Pull-Ups Get Disney Trading Cards

    Potty training just got a little more animated.

  • Harris Interactive Hires Three

    Research firm Harris Interactive has hired three senior consultants for its loyalty division.

  • News Brief

    WAL-MART AND SAFEWAY: have joined the new produce branding campaign “Fruits & Veggies—More Matters” that the Produce for Better Health Foundation is launching on March 19 (PROMO Xtra, Feb. 20, 2007).

  • Agencies

    Meet the Broker: Ed Bello

    Today we meet Ed Bello, an ailment list specialist with Lighthouse List Co., Pompano Beach, FL. Bello provides list brokerage services for firms in the healthcare industry, such as Med-Care Pharmacy.

  • Listline e-Newsletter 02/22/07

    Bayard Inc. has designated RMI Direct Marketing Inc. to manage the
    Living With Christ magazine list, effective March 1. It identifies more
    than 50,000 Roman Catholic subscribers.

  • Agencies

    Experian to Pay $300,000 FTC Settlement

    Consumerinfo.com, doing business as Experian Consumer Direct, will pay $300,000 to settle Federal Trade Commission charges that ads for its “free credit report” offer failed to disclose adequately that those who signed up would be automatically enrolled in a $79.95 credit- monitoring program.

  • Agencies

    Henry Schein Posts Income, Revenue Gains

    Henry Schein Inc. posted net income of $63 million for the fourth quarter, an increase over net income of $48.6 million in the prior-year period.