Chief Marketer Staff
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Earth Class Mail Names Bloodworth CFO/COO
Earth Class Mail has named Donald Bloodworth chief financial officer and chief operating officer.
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Digital
Short Cuts
KeyBank has selected Omniture to measure the effectiveness of their online campaigns
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Agencies
Going, Going…Gone
Call it the rise and fall of an old media at the helm of new. Call it a sign that we have truly entered Web 2.0. Call it what you will, but the end of one reign and the beginning of a new took place on June 18th, 2007. That’s when Yahoo…
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News Brief
H.J. HEINZ CO.: has been celebrating consumers’ 57th wedding anniversaries for eight years now, giving each couple a commemorative porcelain bell decorated with the Heinz 57 Keystone icon to mark the occasion.
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Agencies
Site Markets Sacred Jewelry Via SEO, EBooks
After selling various types of jewelry through sites like Amazon and Shop.com, Troy Lemaire decided to start his own Web site, putting faith into a very specific niche
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Agencies
Site Offers Toys to Challenge and Educate Children
After 10 years in the corporate world, Michael Chick wanted out. He and his wife Susan put their heads together and decided to go into business for themselves, launching eggheadkids.com, a Web site offering toys to help children develop their brains while they’re having fun.
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Agencies
Essential Tips For Sales Copy Success
Like everyone else, I can remember at an early age my parents telling me, “Never forget to look both ways before crossing the street.” Later on I listened as my eighth-grade teacher, Sister Mary Coleman, counseled us boys to, “Never forget that a gentleman always gets the door for a lady.”
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Agencies
Tips and Teasers
San Jose, CA-based eOn Communications Corp. has unveiled Business Connect, a VoIP phone service designed for small businesses. The service allows users, regardless of location, to be part of a virtual telephone system that includes voice mail and auto attendants.
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Digital
Foundering Yahoo! Reaches out to Co-founder
Bringing a founder back into the fold seems to have done well for Apple and is at least being given a chance to work at Dell. Now Yahoo! has joined the ranks of those companies looking to a once and future leader for guidance through tough times.
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