Using Facebook as a Gateway to Consumer Data
Many CMOs still struggle with seeing a solid ROI from Facebook. But the social network’s real power its potential to provide a wealth of consumer data.
Articles by Kristin Hambelton
Marketers on Fire: Alice Milligan, CMO at Morgan Stanley
What Marketers Can Learn From the Ozempic Craze
by Greg Ippolito
- Advertising Campaign
Brands on Fire: ~Pourri Taps NFC Technology, Gamified Experiences and Poo-Puns to Woo Consumers
4 Ways Marketers Can Navigate the Ethical Terrain of Advanced Digital Humans
by Danny Tomsett
- AI in Marketing
Chief Marketer Videos
by Chief Marketer Staff
In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.
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