What Marketers Should Know About International Promotions
If brands want to take their promotions international, they must consider the differing sweepstakes and contest regulations across the globe.
If brands want to take their promotions international, they must consider the differing sweepstakes and contest regulations across the globe.
The new FTC Endorsement Guides have significant implications for brands that are accustomed to incorporating consumer or influencer endorsements into marketing strategy.