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  • It’s PhatGuru.com, New York City’s Hippest Website

    New York, NY – July 19th, 2006 -What do you get when New York City’s coolest go online to dish on what’s trendy and what’s yesterday’s news? You get PhatGuru.com, a content rich website that launches today with enough flair…

  • ItsPerformance.com Launches Superior Advertising Platform Today

    Gaithersburg, MD July 17th, 2006 – Today ItsPerformance.com launches the most innovative and effective advertising platform found on the Internet. The continued growth and confidence shown in online advertising suggests that…

  • Bet On Conviction

    Another trusted officer of a publicly traded company was arrested this week, nabbed in Texas while changing planes. No, he isn’t from Enron or WorldCom and is not accused of cooking the books or embezzlement. In fact, until his…

  • ‘Scene’ Tour Launches Back-to-School Season

    An annual mall tour targeting teens kicked off this weekend with sponsors CosmoGIRL!, Mountain Dew, Sprint, AmEx and Tweety Bird.

  • Gmail Slightly Enhanced

    Deleting all of the spam that accumulates in your Gmail “Spam” folder has always been a bit of a hassle. Users of the Google e-mail service would have to “Select All,” and then click the “Delete Forever” button. Just recently, Google…

  • Publishers Clearing House Obtains Blingo

    In a logical marriage of complements, sweepstakes and direct marketing giant Publishers Clearing House (PCH) announced its acquisition of Blingo, Inc., the hybrid offspring of a Google-powered search engine…

  • Google’s Platypus is GDrive

    About two weeks ago Google’s rumored “GBuy” was finally unveiled in the slightly varied form of Google Checkout. Now it appears that Google’s rumored “GDrive” is also materializing right before our eyes in the form of a…

  • BlueLithium Named Top Innovator of the Year!

    SAN JOSE, CA -July 12, 2006- BlueLithium, Inc. has been named the Top Innovator of the Year by AlwaysOn, joining the ranks of past winners Google, Skype and Salesforce.com. Just two years old, BlueLithium is already one of…

  • SPOTLIGHT ON: Lindsay Mure from Primary Ads and Ad Femme

    – Find out how Lindsay got her start in the industry
    – Find out how Ad Femme started
    – Learn about women in advertising

  • Quality Score Update – CPC to PPC Arbitrage Parade

    In April, I wrote about a site that had jumped from zero traffic to an Alexa reported almost 15 million page views per day. The site peaked towards the end of June at more than 20 million page views and achieved a rank that