-
The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page -
Google is for Experts, Yahoo is for Novices and 78% of Searchers Want to Learn More After Seeing an Ad
The “2010 Search Engine Results Page (SERP) Insights Study” from Performics, conducted by ROI Research, includes its fair share of intriguing morsels of information about searchers in the U.S., including the finding that Google is for “experts,” and Yahoo is for “novices.”
-
Smartphone Subscribers Now Make Up the Majority of Mobile Browser Users
Last year, more non-smartphone users used downloaded apps and mobile browsers. This year, the picture has predictably flipped, according to comScore.
-
Younger Users Are More Active, Female/Male Patterns Seen in Mobile Gaming
Mobile gaming is one of the five most popular forms of mobile content usage, according to comScore. There are, of course, differences in how popular the activity is, depending on how old the consumer is and what gender they are, as shown by data released by Compete.
-
Google Chrome Continues Steady Rise, Though OS Questions Remain
Google’s Chrome Web browser continues to see increased adoption, but will it translate into a successful shot at the operating-system market?
-
Monetizing Email in A Direct Response World
Perhaps one of the reasons that we enjoy the Electronic Retailing Association’s (ERA’s) show so much, is that it gave us that kid in a candy store feel. A chief complaint others have about some of…
-
Performance Marketing in the Real World
For whatever reason, if you happen to live in the eastern two-thirds of the country and have a significant amount of Membership Rewards points, chances are you have spent some…
-
Revimedia’s 2minuteseo Campaign Goes Live
Revimedia have launched their 2minuteSEO campaign (available at www.2minuteSEO.com), which allows users to check their website’s search engine optimization score in three steps, taking only a couple of minutes.
-
BlueGlass Interactive Acquires 3 Dog Media
BlueGlass acquired 3 Dog Media, LLC.
Widely known for combining some of the top agencies in the online marketing space to become one entity, BlueGlass is first all-encompassing online marketing agency in the industry and has already launched several groundbreaking tools including SecondStep, and the soon-to-be-released CopyPress.
Author