On Wednesday Q&A website Quora unveiled its Blogs product, which is exactly what it sounds like. According to the company’s blog post announcing the new addition to the site, this new feature is ideal for two sets of people: 1) those who don’t already have a big, established online presence; and 2) those who don’t…
Lattice Engines, a company that uses big data to inform sales professionals, has created an educational infographic walking us through the long history of sales technology. The vertical time line starts at 1440, when Johannes Gutenberg invented the printing press. Here are some other important years for sales technology: – Early 1980s: voice mails become…
Content marketing is a hot buzzword nowadays, and rightfully so. It’s a potentially effective tool that can help establish your company as a trusted leader in your industry, educate consumers, build lasting relationships and drive sales, among other things. That said, it’s wise for marketers to stop and learn about the possible pitfalls before hopping…
Sarasota, Florida (January 23, 2013) – Clickbooth, a performance-based online marketing company, has been named the #1 CPA Network of 2013 according to the recently published Revenue Performance magazine.\r\n\r\nEach year Revenue Performance magazine conducts the largest research survey in the performance marketing industry and releases rankings of the top CPA networks worldwide. As industry veterans…
By now most companies understand the importance of phone calls in the process of converting a lead to a customer, but what about text messages? Yes, we’re going there
By Jeremy Bloom, Co-Founder of Integrate Content consumption is happening everywhere on an ever-increasing number of devices: e-readers, game consoles, smartphones, ultrabooks, smart TVs, tablets, ad infinitum. In no industry is this trend more apparent than in digital marketing, where platforms rise and fall like kingdoms in the Fertile Crescent. 2013 will be a year…
Tumblr has long been something of a lightweight blogging platform, but with its updated Dashboard today, it seems the company is making itself even lighter. The website has redesigned its Dashboard in a subtle way: Instead of being taken to a whole new page when creating a post based on text, photos, quotes, links, chats,…
Yesterday Twitter CEO Dick Costolo gave the world a preview of the company’s next big thing: Vine, a video-sharing app that Twitter acquired in October. It was a subtle way of unveiling something that could set off a huge wave for lots of people, including content marketers. Econsultancy goes through three ways Twitter’s Vine app…
Groupon’s acquisition of CommerceInterface last month may not have excited investors but it might be a positive sign for the daily-deals company, especially for its growing battle with Amazon, according to National Traders Association. “By purchasing CommerceInterface, Groupon is set to become the sole beneficiary of the channel management technology that Amazon heavily relies on,”…
If you have a good mailing list and a great product set to be released into the wild, it’s time to create an irresistible email campaign that builds anticipation and support, and enables you to meet your goals. Unbounce offers a case study, which comes equipped with a six-point guide: 1) Is an email teaser…
