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Online Video Viewers Pay More Attention to Ads Than TV Viewers Do
According to a recent report released by YuMe, a video advertising technology company, marketers who are not in on the online video boom are missing out on a “tremendous opportunity.”
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Mobile Ad Awareness Booms in 2009-10, Purchase Intent Dips
According to the latest numbers from Millennial Media, mobile campaign effectiveness has risen by most metrics in the last three years, while smart phones are more conducive to campaigns than feature phones.
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IE Loses Europe, Chrome Surpasses 10% Share Worldwide; ‘Do Not Track’ Issues Loom
According to the latest figures from StatCounter, Microsoft’s Internet Explorer lost its crown as the top Web browser in Europe in December
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Only 361 Days to Go
At four hours in length, the Super Bowl runs like the Oscars for sports fans. Instead of numerous award winners across countless categories, in this match-up, only one wins. Yet as much action and anticipation takes place off the field as on. For as much money as the attendees spend to gain access to…
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Shameless LeadsCon Plug: Week 4 – Beyond Shameless
Four weeks ago today, we started writing with a simple idea in mind. To increase interest in an upcoming event about which we want to see succeed; but do so in way that were we not to say what we were doing, it wouldn’t seem like we were doing what…
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Facebook Advertising is Getting Less Rewarding
Advertising on Facebook looks less appealing today than it did before 2010, and the future doesn’t look all that appealing, either.
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Quickie Marketing, Inc. Is The New Leader In Removing Spam Traps
With over 30 subscribers and growing, Quickie Marketing, Inc. has earned their name as the leading “List Hygienist” and has helped scores of email marketers save ESP relationships, and/or servers.
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Beyond Commerce, Inc. Announces the Launch of AdJuice.com
Beyond Commerce, Inc. Announces the Launch of AdJuice.com, Entering the Groupon Marketplace
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Shameless LeadsCon Plug: Lead Vs. Brand
We’ve reached the halfway point of the shameless plugs. This week mark’s the three-and-a-half week countdown towards the March 1st and 2nd event. Haven’t booked your ticket yet? That’s ok. The percentage…
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If Content Isn’t King, What Is?
If we think back to some of the endearing trends of the internet age, one that has come and gone and perhaps come again says content is king. When someone asks for advice when starting an online site, that’s what most…
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