Interpublic Acquires Brazilian Agency Cubocc
Interpublic Group has acquired of Cubocc, a digital and new media advertising and marketing services company based in Sao Paulo, Brazil.
M&C Saatchi Buys Inside Mobile
M&C Saatchi has purchased Mobile marketing firm Inside Mobile for an undisclosed amount.
Alleged Robocall Operation Settles With FTC
An operation that allegedly used millions of pre-recorded telemarketing messages to fraudulently pitch extended auto warranties to U.S. consumers will pay more than $655,000 in consumer redress and will be permanently banned from telemarketing, as part of a settlement with the Federal Trade Commission, according to the FTC.
American Apparel Income Drops
American Apparel Inc. posted net income of $3 million for the fourth quarter, a decrease from $3.9 million in the prior year
Crew Renews Contract with Quad Graphics
J. Crew Group Inc. has renewed its printing and production contract with Quad Graphics.
Jim Beam Turns to Engagement: Q&A
Jim Bean Bourbon, the world’s No. 1 selling bourbon, is changing the game, shifting its marketing strategy from traditional advertising to consumer engagement
Odwalla Unveils a Fresh Look for Facebook, Music Festivals
Healthy beverage maker Odwalla is ramping up its Facebook presence and tuning up its 2010 festival sponsorships with a new "Campaign Against Ordinary" marketing effort
House Party Hires COO and CPO
House Party, a consumer activation and experiential marketing company, has hired Jon Yaged, formerly of Disney Publishing, as chief operating officer
Consumers Want to Browse Internet, E-Mail Via iPad
The iPad is probably the most buzzed-about gadget these days, but what do consumers want to use the somewhat ambiguous device for? Despite the talk about the iPad being an e-reader star, the answer seems to be rather plain, according to comScore
‘You/Your’ is Most Popular Subject Line Term for Marketers
According to Experian, the top e-mail subject lines reveal serious attempts by marketers to get personal with their recipients.
- «Previous Page
- 1
- 2
- 3
- 4
- 5
- …
- 22
- Next Page»
