Test Your ‘Landing-Page Vision’: 15 Questions to Ask

Eye test chartConversion rate optimization is “a well without a bottom,” which is why online marketers who stop at elementary tips for improving their landing pages are missing out. Alesia Krush, digital marketer at Link-Assistant.com writing for Search Engine People, offers 15 “tests” for marketers to help them gauge how well they understand their landing pages. Among the questions are: