Infographic: 5 Social Media Marketing Predictions for 2014
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New trends and marketing technologies will drive innovation in social media marketing this year. One calls for brands to make new strides in social commerce. Check ‘em out!
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How Marketers Can Tap Into Fútbol Fandom Ahead of the 2026 FIFA World Cup
LinkedIn Introduces CTV Ads for B2B Marketers to Target Audiences Off-Platform
Brands on Fire: ~Pourri Taps NFC Technology, Gamified Experiences and Poo-Puns to Woo Consumers
How Marketers Can Combat Misinformation and Protect Brand Reputation in an Election Year
7 Ways to Promote Your Brand’s Awards and Achievements Authentically
True Religion’s First CMO on Influencer Strategies, Creator Collabs and Sports Activations
The Case for Mandatory Profile Verification to Build Trust and Credibility on Social Networks
State Farm Head of Marketing on Brand Building Tips for Gen Z, Gamification and Experiential Activations
Blue Cross Blue Shield CMO on Post-Pandemic Marketing, New Audience Channels and Regional Targeting
How 10 Sports Sponsorships Tapped Into the College Football Tailgate Scene
Brands on Fire: Dos Equis’ College Football Tailgate Throwdown Campaign
Marketers on Fire: Gatorade Chief Brand Officer Shares Gen Z Marketing Playbook
Brands on Fire: Nespresso Marketing VP on Gen Z Messaging, Acquisition and Experiences
The 2024 Agency Elite Top 100 From PRNEWS
2023 PRO Awards: Winners and Finalists Announced
State Farm’s Head of Marketing on the Insurance Buyer Journey, Data-Driven Marketing, Gamers and Gen Z
Brands on Fire: BeautyHealth CMO Dishes on Hydrafacial’s Marketing Evolution
Three Ways Marketing and PR Pros Can Collaborate on AI-Driven Communication
Brands on Fire: SheaMoisture CMO Dishes on ‘Black Men Love’ Digital Content Series
BEHR Paint Company and The Home Depot Marketing Chiefs Talk Color of the Year Campaign
PRO Awards Judges Panel on Promotional Marketing Best Practices and Trends
Brands on Fire: Topgolf CMO Geoff Cottrill on the Brand’s Awareness Play, New Creative and International Expansion
2023 PRO Awards: Call for Entries
Meta Partnerships Executive Talks Threads Automation, Monetization and What’s Next
United Parks & Resorts CMO/CCO on the Marketing Strategy for SeaWorld’s New Brand Campaign
Hot Trends in Experiential: From Cash Showers to Glitter-Filled Toilets
How the Cookie Impeded Digital Advertising—Plus Considerations for Replacements
The Benefit of AI Tools From a Consumer Data and Analytics Perspective
Click here to view the 2023 winners!