Facebook Hashtags: What Marketers Need to Know

(Facebook Studio)

Facebook hashtagsThis week, Facebook officially unveiled functional Facebook hashtags for people and businesses on the social network to discover and engage in the conversations around the 4.75 billion pieces of content shared on Facebook each day. Hashtags are now available to a small percentage of people and pages on Facebook, and Facebook will roll them out more broadly in the coming weeks. As part of the announcement, the company offered four tips for marketers: