Agencies
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Agencies
Can Ad Blockers Change Our Online Experience?
How will the growth of ad blocker software affect the digital advertising industry?
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Agencies
Marketing Tech a Growing Space
The marketing technology space is projected to grow tenfold over the next 10 years, expanding from a $12 billion to a $120 billion dollar industry, according to a new whitepaper from venture capital firm Foundation Capital.
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Agencies
5 Tactics for Advertising Your App on Twitter
The stats confirm Twitter’s position as a major player in the mobile marketing space. Here’s five hot tips for app marketing on Twitter.
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Agencies
Marketers—Budgets—Up on Economic Optimism
Customer acquisition, growth, retention—and budgets— are all indicators projected to be on the upswing for marketers this year.
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Agencies
Extending Your Event With Social and Mobile
For B2B marketers, mobile and social is crucial to extending the engagement opportunities of live events far beyond the day itself.
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Agencies
Lego is the World’s Most Powerful Brand: Report
Everything is awesome indeed: Lego has overtaken Ferrari as the world’s most powerful brand, according to a new report from Brand Finance.
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Agencies
3 Reasons Your Employees Should Be Thought Leaders
By answering customer questions and sharing educational content supporting your brand’s goals, employees can build connections with prospects.
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Agencies
Six Ways to Improve your Sweepstakes Marketing
Using sweepstakes as loyalty rewards is one new way to drive excitement and re-engage dormant members for your loyalty program again. Check out 5 more.
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Agencies
Valentine’s Day Marketing Round-Up
Marketers have been busy in the weeks leading up to Cupid’s big day, and Chief Marketer is here to provide you with a rundown of Valentine’s-themed campaigns that are sure to warm your heart.
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Agencies
Surviving the Marketing Technology Evolution
Only bold CMOs will survive the marketing technology environs by understanding and embracing change. This article from CMO.com expands on the topic.
