Agencies
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Agencies
PARTNERS IN PROGRESS
UPGRADED SALES and fulfillment automation systems have helped IBM increase sales and cut back-end costs on two lines of midrange computers.Over the past
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At the Crossroads
WITH THE millennium only six months away, it might pay to bone up on best practices and get a glimpse into the future of database marketing. And there’s
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list source
NEW LISTS Handyman Club of America The file names 738,524 individuals who do repair work on their homes. Club members receive a magazine (American How-To),
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Play Your Part
THERE ARE AS many ways of making a good list recommendation as there are loopholes in our tax laws. I have some real favorites, but the one that comes
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E-commerce = European Commerce
EUROPEAN firms claimed the top three spots in an independent survey of Internet strategies.The research, carried out for Novell by the London School of
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OBSOLETE OPPORTUNITY
AFTER FIVE YEARS of running a firm that recycled PCBs from places like the Hudson River, Brin McCagg thought it was time to try a less toxic form of recycling.
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Getting Into the Internet Bag
JUMPING INTO THE e-commerce waters is still treacherous. But a brave group of executives has left their safe jobs at luggage company Samsonite to start
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Site Lines
FORGET BANNER ADS and even targeted e-mail. To the converted, affiliate marketing is the future of e-commerce.In an affiliate marketing program, a Web
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Agencies
BusinessHere.com Steps Up to the Auction Biz
THE LATEST COMPANY TO offer or auction office products and furniture electronically to the small office market decided to try it first in its own backyard