Agencies
-
Agencies
Utah Opts Out: Bills make driver and accident data off limits
Last month, Utah became the first state to prohibit the sale of its motor vehicle lists since the U.S. Supreme Court affirmed the 5-year-old federal Drivers
-
Agencies
On the Road With Mary and Ann
Mary was close to losing her temper.She had trouble just getting her airline boarding pass, since she’d forgotten to bring her driver’s license and didn’t
-
Agencies
Working to Build Better Regression Models
In my last column (“It’s Not Too Late to Catch Up,” DIRECT, May 1), I noted I was surprised that less than 30% of the companies surveyed in a recent PricewaterhouseCoopers
-
Agencies
On Universal Service
For the past five years, those who have a stake in preserving the mail delivery system have been laboring on legislation to ensure that the U.S. postal
-
Agencies
Survey: Retention-Based E-mail to Surge
Report predicts e-mail will draw from direct mail budgetsThe number of e-mail marketing messages received by consumers will skyrocket from the 3 billion
-
Agencies
J.C. Penney to Sell Off DM Services
J.C. Penney Co., Plano, TX, has retained investment banking firm Credit Suisse First Boston to explore strategic options for its Direct Marketing Services
-
Agencies
INTERNET SPURS SWITCHBLADE SALES: www.macktheknife.com
Move over, software and books: Online sales of switchblade knives is a growth industry.One manufacturer, Italian firm SKM, told The Wall Street Journal
-
Agencies
Benefits Package
Teleservices will play a major role in a new multi-media effort by Employee Benefits Direct Inc. (EBDirect) to promote sales of insurance policies to
-
Agencies
Staff Cuts at USPS
As part of a major undertaking to reduce costs and remain competitive, the U.S. Postal Service plans to cut its administrative staff by 33% over the next
-
Agencies
Reseller’s Dream
Great Plains Software Inc., which sells management and accounting software through resellers, had a problem two years ago.The Fargo, ND-based firm did