Agencies

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  On Universal Service

  For the past five years, those who have a stake in preserving the mail delivery system have been laboring on legislation to ensure that the U.S. postal

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  Staff Cuts at USPS

  As part of a major undertaking to reduce costs and remain competitive, the U.S. Postal Service plans to cut its administrative staff by 33% over the next

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  INTERNET SPURS SWITCHBLADE SALES: www.macktheknife.com

  Move over, software and books: Online sales of switchblade knives is a growth industry.One manufacturer, Italian firm SKM, told The Wall Street Journal

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  Benefits Package

  Teleservices will play a major role in a new multi-media effort by Employee Benefits Direct Inc. (EBDirect) to promote sales of insurance policies to

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  SEE, HEAR AND NOW…SNIFF ONLINE: Scent of E-commerce

  Suppose you were browsing through an online food catalog and could smell the hot buttered popcorn or freshly baked cookies shown on the screen?Soon that

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  Slack Pack

  When we discuss what doesn’t make creative hot, we’re usually talking about a campaign that doesn’t earn an acceptable response rate or a concept that

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  ACQUISITIONS: InfoUSA Buys Getko Direct

  InfoUSA, Omaha, NE, acquired Getko Direct Response of Canada from Cendant Corp. for $1.6 million. Getko, a Canadian list and data processing supplier,

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  Reseller’s Dream

  Great Plains Software Inc., which sells management and accounting software through resellers, had a problem two years ago.The Fargo, ND-based firm did

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  Grocery Express

  ShopLink.com, the online grocery shopping service, is planning a major expansion in which teleservices and the Internet will be linked.The Westwood, MA-based

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  Charging Forward : Energizer buys a Magic Bus ticket for the fall.

  He may keep going and going, but even that peppy rabbit needs a ride every now and then.Next October, battery maker Energizer Holdings’ hippity-hoppity