Agencies
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Agencies
I Admire You, You Rascal, You
Ever hear the phrase “information optimizing”? It’s a favorite of mine. I admire creative people who use creative thinking to project a creative halo
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Agencies
Move Over, Quaker Oats
The alternative media industry may want to start engraving plaques for America Online marketing president Jan Brandt. As the Internet industry’s largest
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Agencies
AOL Settles With SEC for $3.5 Million
America Online Inc. will pay $3.5 million to settle Securities and Exchange Commission charges of improper accounting procedures. The SEC alleged that
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Agencies
E-Shopping Guidelines Are
A coalition of seven of the most prominent companies in the online world proposed a set of guidelines designed to make Internet shoppers feel more secure.
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Agencies
Scare Tactics: Universal Home Video bundles video titles for Halloween.
Universal Home Video, Universal City, CA, will get a jump on the scariest holiday of the year when it rolls out a Universal is Halloween program at the
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Agencies
Former Trans Union Exec Dies at 64
Jay Frank, former senior vice president for Trans Union, died of complications from heart surgery in May at Chicago’s Rush Presbyterian Hospital. He was
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Agencies
Less Is More
Andrew Wexler is the president of a business that relies on finding prospects online. His Boca Raton, FL, company, MoreVisibility.com helps e-commerce
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Agencies
A Watchful Eye Cast Toward Online Sweeps
It may just be a matter of time before online sweepstakes draw the same scrutiny as their direct mail counterparts.And as the number of Web promos skyrockets,
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Agencies
LEGAL ACTION: Two States Settle With AFP
American Family Publishers is prohibited from using deceptive language in its mailings to Connecticut and Iowa consumers as part of a settlement the sweepstakes