Topic

Agencies

  • Summer Fun

    NEED A BREAK from this year’s boring presidential race? You might want to attend a couple of DM events where you can at least believe what you hear.The

  • Closing Call: Sonicport.com gets most new subscribers over the phone

    The phone remains one of the most effective ways to close sales and convert leads to new customers – even for Internet marketers.Telephone response accounts

  • AZ Marketing President Resigns

    Richard Holpe, president and COO of AZ Marketing, Cos Cob, CT, has resigned his position. He was replaced June 22 by co-presidents Elyssa Cunningham and

  • Catalog Sales to Top $100B

    CATALOG SALES are expected to reach $104.3 billion this year and are forecast to jump to $142.9 billion in 2005 at a compound annual growth rate of 6.5%,

  • Advo Las Vegas

    Advo Inc. has quietly begun an experimental weekend mailing program in Albuquerque, NM and Las Vegas.Chris Nutter, vice president, investor relations

  • Group Challenges Permission Ordinance

    THE NATIONAL consumer advocacy group Public Citizen Foundation Inc. has filed suit to challenge the constitutionality of a Jefferson County, KY, ordinance

  • Computer Buyers

    FAMILY INCOME, occupation and level of education help determine whether someone buys a computer for home use, but culturally that’s not the whole story

  • Keeping At It: Insight moves further into telemarketing

    Computer products direct marketer Insight Direct just keeps hanging on the telephone.Not only has the Tempe, AZ-based firm increased its U.S. telephone

  • Banking on Phone Sales

    Reliant Interactive Media Corp., a Tampa, FL-based infomercial marketer, reduced by roughly half the number of telephone sales it normally loses, thanks

  • In Excess

    ANYONE WHO’S HEARD the collective groan of co-workers logging on to their e-mail the first morning after a long weekend knows that electronic messages