Cynopsis Archives - Page 33 of 58

Speciale Edition: Univision’s Game-Changing Solution

A SeeHer Series There are 62 million Hispanics in the U.S. today, and more than 31 million of them are female. As the world’s leading Spanish-language media and content company, TelevisaUnivision is the ticket to the dance for brands eager to grow and connect with this massive and influential audience. Even though one out of […]

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Cynopsis: Esports

10/13/22: FIFA kicks of Roblox ball

Thursday October 13, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. FIFA and Roblox unlocked a new partnership that will offer the Roblox community, as well football fans around the world, free-to-play access to FIFA World – a virtual environment within the gaming platform that “celebrates the power of […]

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Cynsiders

Measuring the Success of Women’s Sports Programming

A SeeHer Series As we celebrate the 50th anniversary of the passage of Title IX, there’s much to cheer about. Yet the game is far from over. The advancement of women’s sports has been slowed by a lack of resources in measurement and comprehensive assessment tools. To meet this challenge, SeeHer’s initiative, SeeHer in […]

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Cynopsis: Esports

10/06/22: GAMURS big move; DreamHack’s Atlanta plans; Fandom gets huge

Thursday October 6, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Yesterday saw more big news from GAMURS, the gaming, esports, and entertainment media network, which announced a $12M Series A round to expand on growth model. The raise was co-led by Elysian Park Ventures, the private investment arm […]

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Cynopsis: Esports

09/29/22: Gen.G’s Mobile Units

Thursday September 29, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Big swerves from Gen.G, which is partnering with motor oil brand Mobil 1 to launch a “joint, first-of-its-kind Rocket League program” titled Gen.G Mobil 1 Racing. Elevating its existing relationship with Rocket League, Mobil 1 is expanding its […]

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Cynopsis: Esports

09/22/22: VCT formalized its 30 partnered teams

Thursday September 22, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. With three new VALORANT International Leagues on deck that will each feature 10 partnered teams, Riot Games identified the 30 teams who will occupy those slots next year. The publisher noted that final selections were based on three […]

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Bright West Goes Back to “Creator-First”

Despite the challenges of producing documentary films, financier/producer Alex Lieberman launched new label Bright West Entertainment earlier this year. The result? Four films have debuted at major festivals in 2022, with more projects on the way. Cynopsis had a few questions for Lieberman, including – why now? What made you launch Bright West at this […]

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Cynopsis: Esports

09/15/22: Riot Games set the stage for a franchised VALORANT Champions Tour run

Thursday September 15, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Bolstered by partnered teams for the first time, Riot announced 2023 plans for the VALORANT Champions Tour that will kick off in February and feature all 30 teams from the international leagues. Franchises teams will be divided into […]

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Cynopsis: Esports

09/08/22: Fandom’s Deep Dive

Thursday September 8, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Fandom is releasing its State of Gaming study this month, which spotlights macro-level patterns and trends in gaming based on a global survey of its millions of Fandom users, covering: Subscriptions & bundling; Metaverse/Web3; NFTs in gaming; and […]

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Cynopsis: Esports

09/01/22: FaZe Clan inked a renewal of their deal with McDonald’s

Thursday September 1, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. FaZe Clan locked in a renewal of its partnership with McDonald’s USA. The partnership kicked off last year and will continue to focus on “innovative ways to connect with the next generation of gamers and will advance successful […]

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