Chief Marketer Network Awards Programs

PROMO’s PRO Awards

PROMO’s 21st Annual PRO Awards is the most prestigious promotion marketing awards program in the world and recognizes the best in promotion marketing in 23 categories from Best Multidiscipline, Event Marketing, Sampling, Interactive to Most Creative and more. Each year the entry process begins in February.

Chief Marketer’s Interactive Marketing Awards (IMAs)

Chief Marketer’s Interactive Marketing Awards honor excellence in effective interactive—and recognize the valuable role that interactive tactics play in motivating consumer response and creating strong, exciting brands. Beginning in 2012, The IMA Awards have been combined with the PRO Awards.



The PROMO 100:PROMO’s annual ranking of the industry’s top promotion and integrated marketing services recognizes the best and brightest agencies in the promotion industry, allowing agencies to weigh themselves against competitors, while showcasing their strengths to existing and potential clients.

Multichannel Merchant’s MCM Awards

The MCM Awards are the industry’s top honors for b-to-b and b-to-c multichannel marketers. Formerly the Annual Catalog Awards and the I.Merchant Awards, the MCM Awards continue the tradition of recognizing superior print catalogs and Websites from around the globe. Gold and Silver awards are awarded for quality in both print and Web, and the Cross Channel Award honors multichannel merchants for synergy across the print and Web channels.

Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.