7 Paths to Effective Storytelling in Marketing

Posted on by Chief Marketer Staff


storytelling in marketingThe Content Marketing Institute created this infographic to help us make the most of using storytelling as a marketing tactic from understanding your story to choosing your characters to observing the Golden Rule.


More articles on content marketing:
A Bucketload of Tips to Promote Content Sharing
Content Marketing Gets More Strategic
Tips & Tricks to Scale Content Marketing


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by Patricia Odell

Campaign: Arby’s Meat Mountain Client: Arby’s Agency: Alcone