Day: September 8, 2010

• Supply, Demand, and Search Engine Marketing

  Successful marketing, and Internet marketing in particular, relies in large part on understanding the laws of supply and demand

• Agencies

  Rewarding Those Who Have It All

  It’s a high-class, and at times bewitching, problem. Properly rewarding a customer who spends $200,000 a year could be as easy as a walk in the park

• Agencies

  P&I Postscripts

  American Express: is offering its card members an exclusive night out, its first Fashion’s Night Out: The Show. The show was held yesterday in New York City and streamed live

• DM Quarterly Review, M&A Activity Show Signs Of Movement

  Consumers may not feel as though their wallets are getting any fatter, but a few sectors within the direct marketing community are exhibiting signs of health. Petsky Prunier

• Agencies

  Q&A with La Quinta VP Marketing

  La Quinta Inn & Suites is in the business of putting people up for a good night’s rest at any of its 800 mid-scale hotels