Experiential
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Agencies
NRF Predicts Weakest Holiday Sales in Six Years
The grim outlook for holiday retail sales continued yesterday as the National Retail Federation predicted sales to grow at the slowest pace in six years, according to its latest forecast
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Agencies
Xbox360 Launches Anti-Tobacco Campaign
The Xbox360 Anti-Gravity Tour takes off this week on a national high school tour to support the Campaign for Tobacco-Free Kids
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Agencies
Cartoon Network Stages ‘Clone Wars’ Parties
Cartoon Network is staging 2,000 house parties around the country this Saturday to trumpet the primetime debut of the animated “Star Wars: The Clone Wars” on Oct. 3—with clone troopers dropping in on some of them
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Agencies
Kimberly-Clark Launches Breast Cancer Cause-Marketing Promo
Kimberly-Clark Corp. has launched a cause-marketing effort tied to its Huggies Baby Wipes and Viva Paper Towels products to help fight breast cancer during October, Breast Cancer Awareness Month
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Agencies
Retail Sales to be at Weakest Since 1991: Report
It may come as little surprise, but analysts are predicting a rather grim outlook for retail sales this holiday season
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Agencies
Sears Promotes Hamblen to CMO
Sears Roebuck and Co. has promoted Don Hamblen to vice president, chief marketing officer
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Agencies
McDonald’s Celebrates Latin Grammy Awards with Sweeps, Events
McDonald’s is backing its sponsorship of the upcoming Latin Grammy Awards with a host of promotional activities, including a tour, street parties and a sweepstakes
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Agencies
American Eagle Outfitters Swaps Movies for Denim Trials
American Eagle Outfitters is once again rewarding customers with a free movie ticket to those who try on a pair of jeans from its new denim line
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Agencies
Target Brings Pop-Up Stores to Manhattan
Target is tapping into the excitement of New York’s Fashion Week by opening up pop-up stores to sell designer merchandise