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InfoUSA Sees Slowdown in Large Business Spending
InfoUSA sees the largest opportunity for growth in the coming year among its smaller customers, specifically those spending less than $1 million on databases and database marketing products, company CEO Vinod Gupta said in an earnings conference call today. …
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Sweet Dreams
Chocolate truffle maker uses multichannel recipe Two former employees of the Direct Marketing Association have launched a business in Queens, New York, to fill the world with delicious chocolate truffles. In addition to the mail order business, El Eden Chocolates has added a retail channel and is also focusing on its e-commerce Web site…
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Mixed News from Sharper Image
Despite a 17% March sales increase, Sharper Image Corp. expects to suffer a first-quarter operating loss ranging from 22 cents to 27 cents per share.
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Merged Database Provides Online Marketing Data
Harte-Hanks Inc., La Jolla, CA, has combined its Information Resources Group End-User Technology database into its Harte-Hanks CI Technology Database.
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MAIL STREAM: A Report on Incoming Direct Mail
ALTERNATIVES: A new magalog from health newsletter Alternatives carries a message with a strictly positive theme: the promise of living to the ripe old
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New Experian Service IDs Consumers Without Credit
Experian has launched a service for finding debit information on consumers with little or no credit history. The Cross Review Report, the result of a
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Don’t Turn Cell Phones Into Hell Phones
There is no question that most people in the direct marketing industry have struggled with the concept of cost-shifting as the prime reason that e-mail spam is a problem…
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House Panel Preparing New Postal Reform Bill
The House Government Reform Committee began developing new legislation to overhaul the U.S. Postal Service less than 24 hours after hearing the impassioned pleas of top postal officials…
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Neiman Marcus Takes a March Hit
Neiman Marcus Group warned today that its sales suffered during March, and that this could result in flat yearly earnings and increased cost reductions.