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Boardroom Braces for Anthrax Fallout
Boardroom, the publisher of “Bottom Line Personal” is braced for trouble as anthrax reports poison the mail.
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Triad Discount Buying Settles with Florida AG
The operator of a Florida-based group of buying clubs has agreed to pay $9 million to settle charges of deceptive promotions. Triad Discount Buying Inc,
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Spiegel Reports $12.3 Million Loss for Third Quarter
The Spiegel Group, hit by plummeting finance revenue and weak sales, reported a third-quarter loss of $12.3 million, a far cry from earnings of $13.5
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Minimal Disruptions as USPS Deals With Anthrax Terror
Disruptions to mail delivery appear to be minimal with exceptions at the facilities impacted by anthrax scares.
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DM Industry Applauds USPS’s Additional Funding Request
The U.S. Postal Service will seek financial aid from Congress to offset anthrax-related expenses and a general slowdown in mail volume. The request for aid, supported by the industry, came as two Washington, DC-area facilities were shut as part of a contamination investigation and two postal workers deaths were likely liked to anthrax disease.
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Short Cut
Advertising agency Grey Global Group, New York, has launched www.grey.com, a new Web site designed to lead advertising and marketing initiatives created
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Consumer’s Union Tweaks its Mail Plans
In mailboxes right now is a 50,000-piece test of a blank outer envelope–the first such attempt for Consumer’s Union, and most likely the last. “It was
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E-Mail Backs Up Direct Mail
With anthrax the latest flood of bad news to threaten direct mail response rates, e-mail is the thumb in the dyke. But direct mail is not drying up. Bigfoot
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Service Disruptions Minor as Postal Outlets Confront Anthrax Fears
Several post offices throughout the country have been closed briefly after anthrax scares, but most have reopened after several hours with minimal service disruptions. Postal officials took pains to reassure customers that their mail – including direct marketing messages – was safe despite the incidents.
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Online Spending Dips in September
Total U.S. online spending decreased slightly to $3.97 billion last month from $4 billion in August while the number of households shopping online increased