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Federated Reports Flat Sales, Higher Income
Federated Department Stores Inc. reported flat sales of $3.4 billion for its third quarter. But income from continuing operations jumped to $75 million compared with $26 million during the same period last year.
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Sales Up at Sportsman’s Guide
The Sportsman’s Guide Inc. reported sales of $36.9 million for the third quarter, compared with $36.5 million one year ago. Net earnings for the quarter,
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Spiegel Catalog Sales Fall 42% In October
The Spiegel Group reported October sales of $171.9 million, off 21% from $217.9 million last year.
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Penney Catalog Sales Fall in October
J. C. Penney Co. Inc. reported October catalog sales of $237 million, off 21.8% from $303 million last year. The firm said online sales, which it groups
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ValueClick Posts Third Quarter Revenue Increase
ValueClick reported revenues of $17.3 million for the third quarter ended September 30, an increase of $7.0 million, or 68.2%, from revenues of $10.3
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BriteSmile Names DraftWorldwide
BriteSmile Professional Teeth Whitening has named DrarftWorldwide as its agency of record. Draft had no competition for the account, according to spokesperson
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Healthy Results
Tough economic times didn’t dim the caliber of entries for this year’s PRO Awards. In fact, tight purse strings may have upped the ante for solid, strategic
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Letter to the Editor
While I loved the October PROMO and its focus on event marketing, I do have to take issue with Jim Holbrook’s article. Jim doesn’t get it when trying
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From the Horse’s Mouth
Market research is getting a personal touch. While surveys and focus groups continue to offer the meat-and-potatoes that marketers need, many brands are
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Agencies
The Net Result
The Internet has changed direct marketing although not as originally heralded. The Internet has not leapfrogged established ways of marketing nor replaced