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  • Federated Reports Flat Sales, Higher Income

    Federated Department Stores Inc. reported flat sales of $3.4 billion for its third quarter. But income from continuing operations jumped to $75 million compared with $26 million during the same period last year.

  • Sales Up at Sportsman’s Guide

    The Sportsman’s Guide Inc. reported sales of $36.9 million for the third quarter, compared with $36.5 million one year ago. Net earnings for the quarter,

  • Spiegel Catalog Sales Fall 42% In October

    The Spiegel Group reported October sales of $171.9 million, off 21% from $217.9 million last year.

  • Penney Catalog Sales Fall in October

    J. C. Penney Co. Inc. reported October catalog sales of $237 million, off 21.8% from $303 million last year. The firm said online sales, which it groups

  • ValueClick Posts Third Quarter Revenue Increase

    ValueClick reported revenues of $17.3 million for the third quarter ended September 30, an increase of $7.0 million, or 68.2%, from revenues of $10.3

  • BriteSmile Names DraftWorldwide

    BriteSmile Professional Teeth Whitening has named DrarftWorldwide as its agency of record. Draft had no competition for the account, according to spokesperson

  • Healthy Results

    Tough economic times didn’t dim the caliber of entries for this year’s PRO Awards. In fact, tight purse strings may have upped the ante for solid, strategic

  • Letter to the Editor

    While I loved the October PROMO and its focus on event marketing, I do have to take issue with Jim Holbrook’s article. Jim doesn’t get it when trying

  • From the Horse’s Mouth

    Market research is getting a personal touch. While surveys and focus groups continue to offer the meat-and-potatoes that marketers need, many brands are

  • The Net Result

    The Internet has changed direct marketing although not as originally heralded. The Internet has not leapfrogged established ways of marketing nor replaced